The rising attractiveness of social platforms has propelled companies to tread towards the mobile domains namely iOS and Android. Till now, there are a whopping 75% of users who use Android-powered devices. This is a huge market for any platform. Thus, if you wish for growth, there is an urgent need to be in touch with a good Android App Development company so as to get the best developed mobile app. Android has become the most sought-after mobile operating system in current times. Surveys have proved that there has been a steep incline of users towards Android mobile devices and smartphones. Regardless of the fact whether you run a well-established business or yours is a newly formed startup, an Android app has become the order of the day. This has led to a rise in demand for Android application development companies.  

Why is it important to have an Android Mobile App?

As everyone owns an Android device, this makes it important to have an android mobile app to promote your business. The world is fast moving towards mobile and so if you want to reach out to a wider audience, you need to have an Android mobile app. People were initially little skeptical about this technology revolution but the Android mobile app has become the need of an hour.  

Isn’t having a responsive website enough or dismissing the idea of owning an Android app can cost you heavily?

A responsive website caters to just those users who have not downloaded your mobile app. So if you wish to expand your reach it is important to have an Android app. The experience offered by an Android app cannot be compared with that offered by a responsive website. The mobile app presents to the user a seamless, sensitive and easy experience in comparison to a responsive website.  

Advantages of hiring services of Android App Development Company

The Android app development companies enhance the growth rate of your business by infusing the much-required mobile app development skill to your business which places it on par with the global competition. Android App Development companies enable you to devise as well as deploy a strategic plan which leads to desired outcomes. There are several others reasons why hiring services of Android App Development provider benefit your business.

1. 24×7 visibility

As per research, an average person devotes two hours daily on his or her Smartphone. So, if you have an Android app your company will clearly receive more visibility than your competitors. Visibility can directly be converted into chances for earning money.  

2. Value Addition to Your Clients

Every business concern has some or the other loyalty program for their customers, be it by way of referral schemes or membership cards. This is done to please their loyal customers. Mobile apps enable you to digitalize rewarding as well as a referral system. Customers are able to redeem the advantages faster and in an easier way. People are more attracted to download your app so as to avail personalized offers as well as schemes.  

3. Enhanced Customer Engagement

Android apps lead to a widening of your audience. All thanks to an intuitive interface and all vital features being put on to it, a mobile app turns out to be an extremely competent tool to connect with your users. You can have a quick competition, present rewards in return and consequently tempt the audience to download your app.  

4. Augmented Customer Support

Regardless of what kind of business you are in, customers will always want to reach to you with their doubts as well as queries. With help of an app, you can jack up the level of support you offer them. Apps offer assistance anytime and from anywhere. Customers can have their issues resolved even while on a go. And this will make them opt for your services even in face of competition.  

5. Direct Marketing System

With app features such as push notification, you can go ahead with direct and personalized marketing. This is far better than text and email marketing. The promotional campaigns which are made for push notifications perform better owing to the very reason that they are direct, and offer have a personal rapport with the client.  They are basically optimized based on past behavior, interests, and taste of the user.  

Conclusion

The users of today spend a huge amount of time on their smartphones and smart gadgets such as tablets etc. Most of these devices are Android based. Therefore building an Android app will just help you serve your customers in a better way and will also expand your avenues of revenue generation. You can work on building your brand in an efficient way while addressing the queries of clients in an advanced and quick fashion. Thus, an Android App Development company will prove quite instrumental in helping you achieve the desired business goals.